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Background:Diamond Bird is a professional diamond jewelry retail brand that introduced online shopping into the jewelry industry earlier in China. It is known for DIY diamond wedding rings and has always been committed to leading the new diamond consumption trend.
Requirement:Reduce conversion costs CPA and improve website conversion rates.
Cross screen precision digital marketing and cross screen data monitoring solution;
Digital marketing strategy solutions for luxury goods and bulk commodities.
Customer conversion cost through3 monthsThe time has been reduced by nearly half.
Search advertising, brand zone, event planning, data monitoring and optimization
① Obtain a large amount of precise traffic through SEO; And the search image is good, successfully establishing a brand conversion battlefield;
② Covering the user decision-making process, providing multi-dimensional output of brand product differentiation advantages, and assisting in online and offline conversion;
③ Closely integrating user needs, laying diverse content through multiple channels, and directly exposing the brand;
④ Multi channel exposure of brands+search industry interception, doubling the brand search index.
① Effective control of online malicious defamation;
② Diversified channels and diverse content bring a large number of brands and content to Freya; Word of mouth exposure;
③ Effectively assist dealers in conversion;
④ Upgrading the official website not only meets the local user experience, but also maintains consistency with global companies.
Achieve precise traffic targets for the whole year, while better conveying brand image through mobile and PC platforms.
182 Dayong Road, Panyu District, Guangzhou City
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